I led the development of the marketing Brand Identity & Visual Language Direction for Star Wars Outlaws, I collaborated closely with the Presentation Director (UI Director) to encapsulate the unique essence of the game. Delving deep into research, I meticulously guided decisions on pivotal elements like logo design, the visual language direction and overall branding.
Our collaboration was pivotal in orchestrating the synchronized development of marketing branding and UI branding, resulting in a seamless fusion that contributed to a cohesive visual tone.
This unified approach not only permeated throughout the project but also enhanced the immersive experience within the game itself. The result was a resonant and captivating experience that ignited excitement among fans, further immersing them in the Star Wars universe.
3D Logo of Star Wars Outlaws
Xbox Conference & Ubisoft Forward Stream Presentation
