007 First Light / Logo & Brand Style Guide
Client — IO Interactive
2025
Credits/
Creative Direction and Design: Alexander Zwolski
Responsible for the final development, recut, and refinement of the 007 FIRST LIGHT logo, reconstructing the wordmark with a focus on letterform consistency, proportions, spacing, alignment, and overall optical balance. Expanded the identity into a complete and versatile logo system designed to perform consistently across a wide range of formats and applications.
Developed the full logo package, including horizontal and stacked lockups, and created the Brand Style Guide, establishing the principles and specifications for consistent use of the identity across marketing, digital, physical, and partner applications.​​​​​​​
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